steering wheels : momo
MOMO was founded in 1964 by race car driver Gianpiero Moretti. Mr. Moretti commissioned a local craftsman to produce a custom steering wheel for his own racing car this was the first MOMO product in the companies history. The original MOMO steering wheel had a superior grip compared to the normal racing steering wheels available at the time. Drivers from other teams quickly noticed Moretti’s new steering wheel and wanted the same for their cars, and so it started to gain fame within the racing community. The new MOMO steering wheel also caught the attention of the then Ferrari Formula One driver, John Surtees, who wanted to mount it on his race car. John Surtees’ Ferrari, equipped with the MOMO racing steering wheel, won the Formula One world title in 1964. And so it was that Gianpiero Moretti converted his passion into a manufacturing reality, and Momo was born.